Affordable Web Design &
SEO Solutions
Affordable Web Design Options
Designing A Map For Your Future Business Success
Affordable Web Design Sunshine Coast with your Head Genie, Anna McKenzie
At Sahara Studio, we don’t use cookie-cutter templates or unoriginal designs. Every website is created custom-made for your small business. I approach each project with a dedication to deliver outstanding and high-performing digital experiences. My goal is to transform your website into a powerful marketing tool. The top-notch websites I design generate consistent and impressive results for your business.
phone
WordPress Website Specialist
tablet
Wix and Shopify Website Optimisation
desktop
Small Business Search Engine Optimisation
Our Web Design Strategy Includes
Google Business Profile Optimisation
Site Speed
Optimised Business Listings
Social Media Integration
Responsive Website Design
Image Optimisation + Alt Tags
Designing with WCAG Guidelines
WordPress Web Design Sunshine Coast
Our Web Design Packages
Single Page
Web Design
Landing Page
From $1185
Best suited for:
Small businesses or individuals looking to establish an online presence with a simple, yet professional, single-page website.
- One-page website design
- Customised to your brand colours and fonts
- Basic SEO optimisation
- Contact form
- One round of revisions
- Social media integration
Core Features
Web Design
3-4 Pages
From $ 2985
Best suited for:
Startups and small businesses needing a multi-page website to showcase their services, team, and contact information.
- Up to 3-4 pages (Home, About, Services, Contact)
- Customised to your brand colours and fonts
- Basic SEO optimisation
- Mobile-responsive design
- Contact form and social media integration
- Customised Design (no templates)
- Google Analytics + Google Business Profile Manager
- Add a Single Logo Design from $450
Advanced
Web Design
5+ Pages
From $3685
Best suited for:
Growing businesses that require a more sophisticated website with enhanced design elements and a blog to engage their audience.
- Up to 5-8 pages
- Customised to your brand colours and fonts
- Responsive design
- Itemised Contact form and social media integration
- Google Maps integration
- Customised Design (no templates)
- Google Analytics + Google Business Profile Manager
- SEO Optimisation
- Ongoing monitoring for 3 months after launch
Striving Ability Support
A recent rebrand and new web design for Striving Ability Support in Albury Wodonga.
The Vision
Striving Ability Support has the tagline "Nobody is Left Behind". Striving Ability Support is a disability support service started by Jackie Sheridan who struggled to find local services for her son. Jackie wanted to find support that focused on children that celebrated the positives and minimised the clinic aspect that comes with a child who has unique needs.
Our Mission
The existing website was very purple, with little content and no search engine optimisation. Maestro Media collaborated with us and provided high quality copy for the website. I broke the copy down in to sections and created headings that fit in with the SEO strategy incorporating on and off page SEO, Technical SEO and Local SEO. I also delivered a detailed website report with all the details of the SEO strategy we implemented.
Our Process
Jackie wanted something that celebrated the unique needs of children with disabilities. The website was designed with lots of images of children of all different types that showed the successes she had with her clients. A small site of 4 pages was designed in WordPress with Elementor customising the design to fit the content, not fitting the content into a cookie cutter template.
The Project Elements
Home Page
Services Page
About Page
Business Cards
Master Logo
Uniform Design
Original Website
Document Design
Website Reporting
We focus on unique design elements, high-quality content, and a great user experience.
What role does social media play in website traffic?
Your social media should not only reinforce your brands awareness and drive traffic, but also play an essential role in supporting your SEO efforts. Like your website, your content must deliver real value to your audience while fostering engagement and building credibility with search engines. A strong social presence helps boost trust with the public and increases traffic to your website—all of which contribute to improved SEO performance.
How can I use my website to build an email list?
Include sign-up forms, offer valuable content like newsletters or ebooks, and provide clear calls to action. Lead Magnets are also your best friend. Keeping them relevant to your industry is a must, but particularly service based industries can offer how-to's, checklists and guide books.
What features should my website have to support customer engagement?
This really depends on the type of website you have. I discourage a chat bot unless your going to monitor it live, otherwise its easier for a customer to send you an email. FAQ's are great, along with interactive elements like blogs, forums, live chat (if its actually live) and social media integration.
Responsive Web Design
Responsive Web Design ensures that your site adapts seamlessly to different screen sizes, providing an optimal user experience for all of your potential visitors. With responsive website design, you’ll engage more users, improve SEO, and stay ahead in the competitive online landscape.
In today’s digital world, having responsive website design is essential. Sahara Studio specialise in creating website designs that look and function perfectly on any device, whether it’s a desktop, tablet, or smartphone.
Google Favours the Responsive
Responsive design contributes to better search engine rankings, driving more organic traffic to your site.
“Google search favours mobile indexing first, so build your website with responsive design.”
SOURCE
Googlebot will only crawl and index the mobile version of a webpage. If your website is not responsive design, Google will index the page as-is.
Mobile Response
Matters
In Australia, around 91% of the population owns a smartphone.
A responsive design ensures your website looks and functions seamlessly on various screen sizes.
“A mobile responsive website makes it easier for visitors to engage with your content, navigate your site, and complete purchases. If your website is not mobile responsive, visitors may become frustrated and leave, leading to a higher bounce rate and lower conversion rates.”
Speed Keeps Users Engaged
Page speed matters. How quickly your website loads will be a key factor in keeping your users interested.
Mobile users especially don’t want to hang around.
How quickly your website loads will be a key factor in keeping your users interested.
53% of mobile users abandon a site if it takes longer than three seconds to load.
Usability Impacts Conversion
Responsive design ensures that your audience has a great user experience resulting in a higher chance of conversion.
When your website is easy for people to use, they’re more likely to do what you want them to do, like buy your products or sign up for your services.
If your website is hard to use, people might get frustrated and leave without doing anything. So, making sure your website is easy to navigate and understand can help you get more customers or clients.
Great Accessibility will help you rank well on Google
What is accessibility mean with a website? And How Do the Website Content Accessibility Guidelines (WCAG) Help my Website?
Accessibility in website design means making sure that everyone, including people with disabilities, can use and navigate a website easily.
- designing the site so that it works well with screen readers for the visually impaired;
- has clear text at a minimum text size and is easy to read;
- uses colours so it can offer high contrast from their backgrounds;
- It’s a comprehensive list that ensures no one is excluded from accessing the information or services on the site, which is a core principle of the Web Content Accessibility Guidelines (WCAG).
At Sahara Studio, we make sure your website design is more than just striking designs, we ensure it is accessible by all users, to keep your users on your website and exploring your business.
Accessibility Principals
Web Content Accessibility Guidelines or (WCAG) are a set of rules and guidelines that help make websites more accessible to everyone. These guidelines outline a framework for web designers and developers to follow when creating website design. The 4 categories that make up these guidelines are as follows below.
Perceivable
Information and usability must be presented in such a way that users can easily recognise and understand it.
Operable
Being able to use the website, regardless of ability. All functionality of the content is operable.
Understandable
This focuses on making sure that users can interact with the website interface and navigate it easily.
Robust
Websites are compatible with a wide range of technologies, including assistive technologies used by people with disabilities.
Our Website Design Services
Frequently Asked Questions
Responsive Website Design
Making your website design is 100% responsive for your users is a key factor in getting google to recognise and rank your website. This means we check and design your layout for desktops, mobile devices and iPads or tablets.
** As of 2024, 60.67% of website traffic comes from Mobile Devices. By 2025, there will be over 1 billion 5G connections globally. 92.3% of internet users consider accessing the internet through their smartphones compared to other devices.
Source: Whats the Big Data HERE
Google Search Console
Google Search Console (GSC) is the bench mark in getting your site discovered and indexed by Google. Website Design that connects to Google is essential for business success and it is ABSOLUTELY FREE
It also provides information on you users from including
- Traffic to your website design;
- Which pages Google can read and have indexed with your websites new design
- What devices they view your new website design on;
- Where your audience is coming from
- How long they spend on any page on your website;
- The “bounce rate” which is how long your users are engaged with your website before they move on.
- And so much more..
Call to Actions that Convert
A call to action a text link, button or statement that inspires your user to click.
Call Now, Join for Free, Download Now.
A compelling call to action (in my expert opinion) – is a block that states a problem your user is having that needs solving – then you use a hook – a possible solution that it can be resolved by -“clicking here”.
Example: NETFLIX
Your looking for a movie to watch. You go to Netflix and scroll through the titles. You click on a particular title.
PROBLEM: Looking for something comical to watch
A SOLUTION:
JUMANJI: WELCOME TO THE JUNGLE
THE HOOK:
“Four high school students get sucked into the jungle setting, of a video game where they embark on a quest as their comically mismatched adult avatars.
CALL TO ACTION: PLAY BUTTON
As each movie title is different, each compelling call to action or block, must offer a different solution.
Your business provides many solutions, so we want to make sure your website states a range of solutions for your users.
Essential Accessability
Making your website design accessible for everyone is not just a ranking factor, its common sense.
This is where the designer brain fights with the boss brain. Yep – love how it looks – but what is my ideal client and are they going to be able to use this website.
I am always aware of the neurodiverse community when designing websites. Why? Because I have been make the world look better for my autistic child since he was 3. Now towering over me, which really isn’t hard at 5″2 , I have been doing the research for years.
About 10 years ago I discovered the W3C. It amazes me how many people don’t actually know about it, and how many times I see web design templates that break every single rule . . . . WE DO NOT CENTRE BODY COPY TEXT EVER.
Rant finished.
W3C is stands for World Wide Web Consortium.
“W3C’s primary activity is to develop protocols and guidelines that ensure long-term growth for the Web. W3C’s standards define key parts of what makes the World Wide Web work.”
The W3C provide the Web Content Accessibility Guidelines (WCAG). These are the most basic guidelines for Website Design and Content .
There are 5 areas these guidelines cover:
- Perceivable
- Operable
- Understandable
- Robust
- Conformance
These 5 areas cover a lot of ground but they include important information to keep your website relevant and accessible for all.
Website Design with us will include:
- Logical Navigation
- Text contrast (3:1 rule)
- Line height, word spacing + letter spacing as advised by WC3
- Minimising automatic Blinking + Scrolling
- Following the Flashing Rule (3 flashes rule)
- Alt Image Text (for vision impaired and for SEO Optimisation)
- Hovering and Focus on essential parts of your website design message
- Adaptability (which we call responsive – turn your phone and the website adjusts for example
All of these guidelines are apart of our design process ensuring your website design can reach all of your audience.
Readabilty
Google will rank your site based an a lot of different factors – and readability is one of them.
As we discussed in accessibility, readability is an essential part of accessibility.
- Navigation
- Text contrast (3:1 rule)
- Line height, word spacing + letter spacing
- Alt Image Text (for vision impaired
- Adaptability (which we call responsive – turn your phone and the website adjusts for example
On readability (they age of the person your writing for) the W3C states:
“When text requires reading ability more advanced than the lower secondary education level after removal of proper names and titles, supplemental content, or a version that does not require reading ability more advanced than the lower secondary education level, is available.”
This suggest content should be able to be read and understood by an 8th or 9th Grader. That’s around a 12 – 14 years old. I have seen many other suggestions for younger but this benchmark has been around for a while with W3C and they are always reviewing their standards.
Custom Layout + Design
We use the Elementor theme HELLO. This is like opening your sketchbook to a blank page rather than one with the constraints of lined paper. We create your website for you, without any cookie cutter predetermined templates.
You Have Full Control of Your Website
We believe we are the caretakers of your website until we hand over.
We make sure all hosting, software licences, Google Analytics, and Google My Business are set up with a gmail address we create for you so you have ABSOLUTE FULL CONTROL at all time.
Lead Capturing
- Lead magnet designs that offer value to your users and ask questions that show you are an authority in your field
- Optimising content and ensuring all links and forms are in perfect working order.
- Keep form fields to a minimum – nobody wants to give all their details away first
- Using pop-ups correctly and sparingly.
- Ensure lead captures provide a way you can help your users.
- Ensure you provide personalised responses to your users who want to interact with you.
Image Optimisation for Speed
Images need to be in particular sizes and formats to keep your page speed consistent.
Big clunk photos will impact your page speed, or not load at all.
This is why we need to add a little thing called ALT text to your images, so people and Google know what they are about.
Frequently Asked Questions for Users
Frequently Asked Questions serve 2 very important purposes
- They answer anticipated questions from your clients giving you the opportunity to show your expertise.
- They add much-needed word counts to your page for Google to use in your ranking factors. Pages with low word counts can struggle to rank highly.
SEO's Search Engine Optimsation
- FAQ lists for your clients to access.
- Google Maps Included.
- Blogs to increase Search Engine Optimisation and build your audience.
- We include multiple key words or phrases to help you get noticed.
Australian Hosting or BYO
We offer an option to use an Australian hosting service for our WordPress clients that is based in Sydney.
Australian businesses should always use Australian Servers – this is where your business is based. It also plays an important part in page speeds for . . . you guessed it – GOOGLE!
Photo Imaging Services
We also can help you with that perfect image you want to use but needs a little tweaking with photoshop to make it perfect, including removing any dated logos from some images.
Social Media Integration
Pretty simple – we connect all you social icons to your accounts and make sure they work and are across your website.
Copywriting With Maestro Media
We can provide copywriting and social media marketing with our affiliate – Maestro Media.
Site Clean Up on Handover
If have jumped into many websites that just didn’t have a clean-up performed after its design completion.
So just like a job site, we make sure we clean up after ourselves when we are done to keep your website in optimal condition.
Google Site Maps
We make sure we submit the latest site map to Google so it knows where to find everything on your website. This can require some tweaking telling Google to search for pages or find any broken links.
Content Linking
Content linking achieves a few thing – it of course helps our best mate Google, but it also ties all your content together in a big pretty bow so your end users don’t get lost AND we keep that best mate happy.
It’s essential you website pages have internal and external linking to rank.
What people Say About Our Web Design Services
The impact of Anna’s work on my project cannot be overstated. Her designs not only met our needs but also elevated our brand’s image and made a significant difference in our marketing efforts. I received numerous compliments from clients about my branding.
